AI-in-market-research

Smart-Gaze: AI powered coding for efficient Eye Tracking

A truly automated solution for gaze-coding for physcial eye tracking exercises.
Reduce research turnaround time, save cost and free yourself from the hassles of manual coding.

What Is It ?


What Is It ?

Smart Gaze uses AI to code gaze movements for physical eye tracking. It performs this similar to way a human coder does and with comparable accuracy.

How it works?


How it works?

Clients send us the raw gaze videos and we send back the coded data within 3 days along with heatmaps and metrics on time spent for various areas of interest.

Why?


Why?

Manual coding is very boring, takes a lot of time, is expensive and prone to human error. Smart gaze makes the process faster, cheaper and efficient.

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